Digital storyteller. Passionate connector. Born Zillennial.

Matt Duffy is a passionate connector, community manager, and multimedia storyteller who has lived around the globe, from Kentucky to Singapore.

He received his B.S. in Telecommunication in Media & Society and M.A. in Mass Communications, specializing in Digital Strategy, from the University of Florida. In 2023, he was invited back by the UF CJC graduate program to instruct the COM6565: Social Media Community Management course. 

As the creator of Born Zillennial, Duffy has proven his community management and leadership skills by growing and engaging an overwhelmingly positive online community of 210K young adults who bridge the generational gap between Millennials and Gen Z. 

He began his career at Meta Platforms, Inc. (formerly Facebook) following the success of the Born Zillennial Facebook Group. He was brought on to the Global Facebook Power Admins team as a young adult SME where he focused on product education and adoption among YA admins who manage the largest and most engaged Facebook Groups. 

During his time at Meta, he was invited to host the 2021 Facebook Community Summit and first-ever Facebook Community Awards. And yes, Mark Zuckerberg said my name at 10:00, and no, I still haven’t recovered. 

EDUCATION

Matt graduated magna cum laude from the University of Florida College of Journalism and Communication with a B.S. in telecommunication in May 2020. He received his M.A. in mass communications with a specialization in digital strategy through the UF CJC Online Graduate Program in August 2021.

He was recognized by the UF Division of Media Properties with the Excellence in Media Leadership award for his roles as 95.3 GHQ.fm general manager and on-air host, WUFT news anchor, and Knight Talks producer. Duffy has been a guest on numerous podcasts, radio shows, online publications and has interviewed the likes of Garth Brooks, Rich Fields, and GloZell.

#Classof2020 #DoubleGator

EXPERIENCE

As Student General Manager of WRUF 95.3 GHQ.fm, Duffy led a team of 70 students who share his passion for radio. As GM, he determines areas of improvement, drives digital productivity and has delivered tangible market growth. Additionally, Matt co-hosts the station’s morning show every Monday and Friday from 9a-12p.

As promotional strategist for WRUF 103.7 FM The Gator, he coordinates contest giveaways for the station. He also produces weekly broadcasts for WRUF 98.1 AM / 850 AM ESPN Gainesville.

However, Matt’s favorite way to spend his time is creating weekly content geared toward Gators for all University of Florida social media platforms (@uflorida, @uf) as an intern for UF Strategic Communications and Marketing. 

RECOGNITION

Watch Randy Wright, Executive Director for UF Division of Media Properties, recognize Matt Duffy with the Excellence in Media Leadership Award.

PRESS

Zillennial advocate sparks Facebook boom promoting his 1990s microgeneration. Florida Today. 

The class of 2020 was full of hope. Then the pandemic hit. VOX. 

What’s a zillennial, and why should you care? Retail Brew. 

Born Zillennial: UF graduate student creates a viral online community. The Independent Alligator.

CJC Alum Creates Popular 1990s Microgenerational Facebook Gathering Place. UF CJC.